PRIVACY POLICY
Last Updated: June 22, 2026
X Factor Coatings SWFL respects your privacy. This Privacy Policy explains how we collect, use, protect, and share information when you visit our website, request an estimate, contact us, schedule a project, or otherwise interact with our company.
By using this website or submitting information to X Factor Coatings SWFL, you agree to the practices described in this Privacy Policy.
1. Information We Collect
We may collect personal information that you voluntarily provide to us, including:
Name
Phone number
Email address
Property address
Project details
Photos or videos of your garage, concrete surface, or project area
Estimate requests, appointment details, and service preferences
Billing and payment-related information
Messages, emails, texts, calls, reviews, and other communications with us
We may also collect basic website usage information automatically, including:
IP address
Browser type
Device type
Pages visited
Time spent on the website
Referring website or search source
General location data based on your device or browser settings
Cookie and tracking information
This information helps us understand how visitors use our website and how customers find our company online.
2. How We Use Your Information
We may use the information we collect to:
Respond to estimate requests
Schedule in-person appointments
Prepare estimates, contracts, invoices, and project documents
Communicate with you by phone, text, email, or other reasonable methods
Provide concrete coating services
Process payments
Send project updates and completion information
Provide warranty, care, and maintenance information
Request reviews or feedback after a completed project
Improve our website, marketing, customer experience, and business operations
Prevent fraud, misuse, or unauthorized activity
Comply with legal, tax, accounting, insurance, or business obligations
We do not sell your personal information.
3. Project Photos, Videos, and Marketing Use
As part of our work, we may take photos or videos of project areas before, during, or after installation. These may include concrete surfaces, garage floors, coating systems, flake blends, finished floors, or related project details.
We may use project photos or videos for documentation, quality control, customer communication, marketing, advertising, social media, website galleries, or portfolio purposes.
We make reasonable efforts not to publicly display sensitive personal information, private household details, license plates, addresses, faces, or identifying information without permission.
If you have a specific concern about project photos or videos, please contact us before the project begins.
4. Payment Information
Payments may be processed through third-party payment processors, banking providers, or business software platforms. X Factor Coatings SWFL does not intentionally store full credit card numbers, bank account numbers, or other complete payment credentials on its own website.
Payment information is handled by the applicable payment processor according to its own privacy and security practices.
5. How We Share Information
We may share limited information with trusted third parties when necessary to operate our business, provide services, or complete a customer project. This may include:
Website hosting providers
Customer relationship management platforms
Scheduling and invoicing software
Payment processors
Email and text communication providers
Marketing and advertising platforms
Analytics providers
Insurance, accounting, legal, or tax professionals
Material suppliers, subcontractors, or service partners when needed for a project
Government, legal, or regulatory authorities when required by law
We only share information as reasonably necessary for business, service, legal, or operational purposes.
6. Cookies and Website Tracking
Our website may use cookies, pixels, analytics tools, or similar technologies to improve website performance, understand visitor activity, measure advertising effectiveness, and enhance the user experience.
Cookies may help us understand which pages visitors view, how they found our website, and whether our marketing is reaching the right audience.
You can usually adjust your browser settings to block or delete cookies. However, some website features may not work properly if cookies are disabled.
For more information, please review our separate Cookie Policy.
7. Email and Text Communications
When you provide your phone number or email address, you authorize X Factor Coatings SWFL to contact you regarding estimates, scheduling, project updates, invoices, payments, warranty information, review requests, and related business communications.
You may opt out of non-essential marketing emails or texts by following the unsubscribe instructions, replying “STOP” where applicable, or contacting us directly.
Please note that even if you opt out of marketing messages, we may still contact you about active estimates, scheduled projects, payments, warranties, service issues, or other necessary business matters.
8. Reviews and Third-Party Platforms
We may provide links to third-party platforms such as Google, Yelp, Facebook, Instagram, Nextdoor, or other review and social media platforms.
If you choose to leave a review, post a comment, tag our company, message us through a third-party platform, or interact with our profiles, your activity may be governed by that platform’s own privacy policy and terms.
X Factor Coatings SWFL is not responsible for the privacy practices, content, or policies of third-party websites or platforms.
9. Data Retention
We may retain customer and project information for as long as reasonably necessary to:
Provide services
Maintain business records
Support warranty-related matters
Resolve disputes
Comply with tax, accounting, insurance, legal, or regulatory obligations
Improve our business operations
When information is no longer needed, we may delete, archive, anonymize, or securely retain it as appropriate.
10. How We Protect Information
We use reasonable administrative, technical, and physical safeguards to help protect personal information from unauthorized access, loss, misuse, alteration, or disclosure.
However, no website, software platform, electronic communication, or online storage system is completely secure. We cannot guarantee absolute security of information transmitted online.
11. Your Privacy Choices
You may contact us to request that we:
Update or correct your contact information
Remove you from non-essential marketing communications
Answer questions about how your information is used
Review, delete, or limit certain information where legally required or reasonably possible
Some information may need to be retained for legitimate business, legal, tax, accounting, warranty, insurance, or dispute-resolution purposes.
12. Children’s Privacy
Our website and services are intended for homeowners, property owners, businesses, and adults seeking concrete coating services.
We do not knowingly collect personal information from children under 13. If we become aware that we have collected information from a child under 13, we will take reasonable steps to delete it.
13. Links to Other Websites
Our website may contain links to third-party websites. We are not responsible for the privacy practices, terms, content, or security of those websites.
You should review the privacy policies of any third-party websites you visit.
14. Updates to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised “Last Updated” date.
Your continued use of our website after changes are posted means you accept the updated Privacy Policy.
15. Contact Us
If you have questions about this Privacy Policy or how your information is handled, please contact us:
X Factor Coatings SWFL
Website: www.xfactorcoatingsswfl.com
Email: contact@xfactorcoatingsswfl.com
Phone: +1 239-270-1626
Service Area: Southwest Florida